a center for business research and consultancy
providing a roadmap for entering the Arabian Gulf markets
and achieving commercial success in
a center for business research and consultancy
providing a roadmap for entering the Arabian Gulf markets
and achieving commercial success in
The International Institute for Arabian Gulf Business (IIAGB) is a professional business research and consultancy centrethat assists entrepreneurs and foreign companies to successfully enter and expand in the Arabian Gulf region. Theresponse to the dynamic
economic development of Saudi Arabia and the much smaller nations of Bahrain, Qatar, Kuwait, Oman and the United Arab Emirates, has resulted in thriving business growth. As a consequence, the countries that make up the Gulf Cooperation Council (GCC) have become a haven for many multinational companies. However, entering the Gulf markets is not easy, mainly because of the great culture differences. With this in mind, it is crucial to choose the most effective strategy for entering the Arabian Gulf states as well as ensuring the most favourable business atmosphere, which is essential for a foreign company to operate successfully in the region.
IIAGB, together with a team of seasoned experts with extensive expertise in the Gulf markets, has developed effective ways of facilitating the entry of foreign companies into the emerging marketsof the Middle East, based on specialised research and practical business acumen. Working in partnerships with the academic and business communities, the IIAGB is a pioneer in the provision of a fully comprehensive consultancy service. IIAGB’s consultants are European diplomats who have spent long periods of time on
diplomatic missions in Arab countries, business leaders from Gulf countries and academics representing local universities. The synergy of talents from a wide range of industries,disciplines and fields, bringing both business experience andscientific knowledge backed by research, makes the IIAGB a unique business research and consultancy centre offering servicesto foreign companies, entrepreneurs and investors who considerentering the Gulf markets already decided to start business in the Gulf markets.
IIAGB assists in the decision-making process to enter the Gulf markets
providing an introduction to the Gulf markets, including opportunities for trade and cooperation
and potential areas of investment, as well as to Middle Eastern business culture.
Seminars and workshops are led by diplomats, who have spent years in the Gulf countries,
and in particular – the Polish Ambassador to Saudi Arabia and Iraq – Krzysztof Płomiński
– an expert on the economy, culture, history and politics of the Arabian Gulf, will provide valuable tips and advice,
helping to improve intercultural communication skills, which will facilitate effective and efficient communication with
Arab business representatives.
providing valuable insights into the market mechanisms of the Gulf countries,
enabling a foreign company to better understand its target market, prosper, gain an advantage over local competitors and
provide the ability to forecast demand and plan effective marketing strategies.
Market Research Report is compiled by IIAGB consultants – the best university talents from Saudi Arabia and the UAE
specialising in market research and analysis.
evaluating a foreign company’s potential business activities in the target Gulf market, detailing the opportunities and challenges
of doing business there, and consequently estimating the chances of success or failure.
The feasibility study report is prepared by IIAGB consultants specialising in feasibility studies in various business sectors and by
university researchers from Saudi Arabia, Qatar and Kuwait.
IIAGB helps launch a business in the Gulf markets
advicing and providing guidance on entry strategy into emerging markets of the Middle East.
Consultancy services include assistence in finding a local business partner; checking the credibility of business partners,
assistence in finding potential importers, distributors, suppliers and checking their credibility;
finding local franchisees, local companies for joint ventures.
advicing in creation of a marketing strategy adopted to the cultural and social realities of the Middle East with particular
emphasis on its key element – building a positive image of a foreign company or its brand in the Gulf.
Consultancy services include the provision of marketing reports,
assistance with formalities relating to the participation and promotion of the foreign company at trade fairs and exhibitions
in the Gulf countries, assistance in obtaining membership of local organisations
advising on the local law, opening a local company and subsidiary in Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the
UAE, obtaining a licence in the target Gulf country, drafting contracts with Arab commercial agents or local companies.
advicing on local tax and accounting
Given the relevance and extreme importance of interpersonal relationships in the Middle Eastern culture, assisting in
building and maintaining local networks for future business cooperation as well as exchange of information, knowledge and
skills.











